Business Name:
Alta Vista Credit Union
Business Description:
At Alta Vista Credit Union you’re not a customer; you’re a member of a not-for-profit cooperative. Instead of making a profit for our shareholders, we’re making finances more profitable for you through better loan rates, lower service charges, and better dividends on savings. Our staff is committed to honesty, integrity, and respect.
How Business Creates Value:
Personalized service at two branch locations, one in Redlands located at 1425 West Lugonia Avenue across from the Citrus Plaza, and the other in Rialto located at 2025 North Riverside Ave.
We offer electronic services on your computer, tablet, and phone. Services include mobile banking, mobile check deposit, bill pay, and an electronic banking suite.
We offer a variety of loans and accounts with great interest rates and 30,000 surcharge-free ATMs all over the world through our CO-OP network.
How Member Creates Value:
Lorraine Gonzales is the Chief Administration Officer at Alta Vista Credit Union where employees help individuals unlock their financial dreams.
With an emphasis on board and community relations, Lorraine focuses on promoting Alta Vista’s identity throughout the communities it serves.
“At Alta Vista Credit Union we care about community banking and providing quality services that give our members financial freedom.”
Lorraine’s financial background spans four decades in the credit union industry, with knowledge and expertise starting from the teller position and growing to top roles, including Interim CEO, Chief Operations Officer and VP of Operations.
She aligns with the credit union philosophy of “people helping people” and accommodating nature of how the financial institution considers its members.
“I love the aspect of being able to come together as a credit union and give back to the community.”