Become an Invaluable Resource

When someone asks you for something you do not do …

…how do you handle requests? One way to handle it is to refer the business to someone else, perhaps even a competitor who can better handle that particular request. By referring the important people in your life ( clients, family, friends, business associates, contacts, etc.) to the “right” person or business for the job, you become an “invaluable resource” to them. The result will be that they will think of you whenever they or someone they know needs your services and will also look to you as a referral source, keeping you and your business front and center in their minds.