By Alyssa Martin What do you do? “Well…um, I guess I, sort of, like… I want to…well….hmm, it’s a little complicated… It’s… kind of hard to describe.” Can you feel all the eyes in the room rolling over? People don’t buy what they don’t understand, so it’s important to be able to describe what you do […]

26.  Network with other business owners 27.  Use Google Adwords 28.  Advertise on Facebook 29.  Advertise on Twitter 30.  Advertise on LinkedIn 31.  Network in LinkedIn groups 32.  Advertise on Pinterest 33.  Segment your advertising: new & existing customers + your email list 34.  Add a re-targeting pixel to your website to advertise to website […]

1.  Start fresh everyday 2.  Get and use business cards 3.  Write a blog and share helpful information weekly 4.  Listen to your customers 5.  Keep an ongoing list of creative ideas 6.  Read a popular business book for inspiration 7.  Create a Facebook business page 8. Create a Twitter profile 9.  Create a Pinterest […]

YOU – Marketing is ALL about the consumer. FREE – Who can resist a freebie? BECAUSE – Show the consumer WHY they need it. RISK-FREE – The consumer feels secure giving your their money. SECRET – Everyone wants in on a secret tip, trick or deal. INSTANTLY – Promises a quick payoff for their time/money. […]

By Neil Patel Seldom does success come easily in business. Not to be pessimistic, but most entrepreneurs who make it have inevitably faced a myriad of challenges along the way. That’s just the way it is. And what has stunted their growth and success along the way hasn’t necessarily been major obstacles or turbulent storms. It’s been the […]

By Gerard Adams Every successful entrepreneur knows that relationships are key. No business is made in a vacuum, and the way you interact with clients, employees, coworkers and other entrepreneurs can give your business life or bring it to its death. Unfortunately, there’s no perfect how-to on building the right kind of relationships. For example, […]

By Andrew Griffiths Sitting down to a blank page that you have to put some words on is a daunting task for many people. Even more daunting is the fact that you are paying money to advertise, so it has to work and you are not really sure how to write exactly what you want […]

By Peter Economy Networking with others is one of the most important ways that we have in business to find new customers and to make connections with others that can lead to our long-term success. While communications technology has taken over many of our business interactions, studies show that 84% of people still prefer in-person […]

By Kat Boogaard Networking. It’s an essential part of your professional life — but that doesn’t necessarily mean it’s easy. As a matter of fact, many people dread networking. They perceive it as an awkward, forced, and unnatural exchange — which only leads to sweaty palms, uncomfortable silences, and unproductive conversations. So, how do you […]

Almost everyone plans how to begin their business, how to grow their business and how to make their business profitable. Almost no one plans how to leave their business when it comes time for them to retire. How do you get your money out of your business (what if you can’t sell your business when […]