by ADMIN I went to watch “The Social Network” a few weekends ago (about a little site called Facebook), and the movie highlighted some of the struggles of making a company. I took away several lessons that I’d like to share with you. Note: I  have spoilers so I’m assuming you’ve seen the movie, and I’m only […]

by ADMIN Contrary to popular belief, human beings cannot multitask. Our brains can only focus on one major thing at a time. But we try. Boy, do we try. It used to take me 10-15 minutes to do anything on my computer. Now that I my social presence, checking every few seconds to see if anything […]

By Kristen Berman It might seem like the glorious era of remote work is upon us, driven by a pandemic push. Zoom! Slack! Who needs the office? The promise of uncompromised productivity paired with freedom is alluring. I’m a behavioral scientist, though, so color me skeptical. While software can ostensibly replicate the features of an […]

Uncertain times for your business are also uncertain times for your customers and your community. As we all adjust to social distancing, the best way to reach your customers is online. No matter what business you are in, communicating with your customers is key, and your online presence is the key to this communication. Here […]