Every business owner faces the constant challenge of keeping the company profitable. Marketing campaigns, lead generation, and the like are tactics designed to attract new prospects to fill your client roster. But getting the right introductions from trusted third-party sources is a much more powerful and sustainable way to land sales than savvy marketing techniques […]

Determine the value of  referrals to your business. Are referrals an important part of your business? What percentage of your business comes from referrals? What percentage of your business do you want to come from referrals? How are you currently developing referrals for your business? What or who are the sources of your referrals? Your […]

“Success is not so much what we have as it is what we are.” –Jim Rohn There’s no one secret to success, but it doesn’t happen by accident, either. Successful people work hard at themselves and their business. Importantly, they learn to stop hindering their efforts by avoiding these seven things: 1. Dwelling on regrets […]

Louis Pasteur, the famous French chemist and microbiologist, said, “Let me tell you the secret that has led me to my goals: My strength lies solely in my tenacity.” By Rruchi Shrimalli ‘Tenacity’ and ‘Resilience’ are the two key personality traits that mark any successful business owner. Everything else can be learned. Schools and colleges help us […]

By Rachel Tulipano So, you’re attending a conference for work, what a fantastic opportunity! Conferences are excellent events to expand your knowledge, develop new skills, and make lasting contacts. Think of conferences as mega networking opportunities. Events like these are great for professionals of any age (but especially novice professionals) to broaden experience levels. After all, […]

by Kelli C. Holmes Wouldn’t it be wonderful if the people in your town or city thought about “your name” whenever the subject of your type of business came up?  What impact could that have on your business?  Better visibility? Increased credibility?  More referrals?  More Clients?  Yes!!! As with all worthwhile accomplishments this will take […]

Being a successful entrepreneur means you have to wear a lot of hats, especially when your company is just starting out and you don’t have enough employees to cover all the areas you need. Learning the new skills necessary to start a new business can be expensive, but fortunately the initiative for free, high-quality, educational resources […]

Admit it: Your presentation skills could use a few improvements. Not convinced? Some in-person presentations have gone so poorly that participants say they’ve paid bills, shopped online and even fallen asleep in the midst of one, according to a survey of 1,400 customers at PGi, an online conferencing software company. Here are some quick fixes: […]